113 – Time For A Change

Main talking points include:

Why this podcast was started… 

  • Growing my agency
  • Finding likeminded marketing consultants and professionals
  • Starting to build that “personal brand”

What’s happened over the last 2.5 years: 

  • WHO I serve has changed (a little)
  • HOW I serve them has changed A LOT

Since starting the podcast, I’ve “doubled-down” into SEO.

Through doing this, supporting agency owners has become more applicable than general “marketers”.

Building Recurring Revenue

  • Been doing it in every agency I’ve ever worked in
  • Done it for:
  • The Charity / Third Sector
  • In Ecommerce
  • For Lead Generation
  • B2B
  • B2C
  • Building MRR was the PRIMARY focus when I started my agency, SO…, and in around 7 months I had a MRR based to cover ALL my costs, and that’s never changed.

So what’s going to change… 

  • Not going to give you the full story here (this is a cliffhanger!)
  • Changes WILL be coming in the next few weeks and months.
  • There will still be high-quality, actionable advice
  • The focus will be more at agencies, rather than marketers
  • The content will have more input on recurring revenue – but it will still always be actionable.

Its time for a change… and I hope you’ll join me on the journey 🙂

 

 

The Marketing Development Podcast is available on iTunes