133 – How Digital Agencies can leverage their Brand
Main talking points include:
In this episode Brandon Birkmeyer and I unpack exactly what a brand is, and how it is vital for Agencies to develop their own brand. We cover the advantages of brand development and the tactical outworks of this in real life!
- What is a brand
- How the process of content creation helps develop your brand
- Using your clients to drive the process of defining and shaping your brand
- How brands set expectations through meaningful experiences
- How to put a brand into action
Brandon Birkmeyer is a seasoned brand strategist, business coach, keynote speaker, and podcaster. For over 17 years, Brandon advised and directed brand strategy for top FORTUNE 100 companies including Apple, Coca-Cola, Walmart, and Wells Fargo. He is the founder of the Podcast Branding Academy, an online school for podcasters. He also produces and hosts a top marketing podcast called Brands On Brands, which has ranked #1 in personal branding and content marketing on Apple Podcasts.
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