001 – Building your marketing career
Many marketing professionals feel that they have side-lined themselves by working in a single niche for a period of time. Rob talks about how he has moved niches but carried his experience of marketing with him, and speaks of the strengths of working together whether that’s with an agency, freelancer or other marketers. Collaboration however, especially with an agency, needs to be a managed process and Rob offers his experience from both sides of the argument.
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